حل واجب الجامعة العربية المفتوحة
الفصل الدراسي الأول 2015 -2016
TMA
B120
B121
B122
LB160
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50162036 الاتصال
Short Business Case
UPS Store
The UPS Store grew out of United Parcel’s acquisition of Mail Boxes Etc. This acquisition happened in 2001. Mail Boxes Etc. providing copying services, a place for individuals to pick up their mail , and mailing services with firms such as UPS.This acquisition by UPS was intended to give the package delivery firm a retail connection. Thereafter, UPS allied itself with office Depot and Staples to provide shipping services in their stores. As a part of enhancing its services UPS has been consistently adding on-line tracking and other possible services.
The goal of developing these connections has been to create a seemless integration of technology that makes it easier for consumers to choose UPS. Thus, there was not a separate technology strategy, but instead, technology was a key part of what enabled the strategy.
TMA Questions
Answer the following questions, using an essay format,with reference to the above case study. You need to draw and use the theoretical concepts, techniques, principles and models which you have learned in B121: The Manager’s Good Study Guide and external resources like e-library resources.
Question 1. (200 words, 20 marks)
Identify the advantages and challenges of working with others in a technology mediated environment, with reference to the UPS store.
Question 2. (400 words, 40 marks)
Use your e-library search to find three articles that discusses techniques for group work. By integrating the ideas derived from the articles, write an essay on “Techniques for Group work”.
Question 3. (400 words, 40 marks)
TMA Guidance to Students
Question 1.
Student need to read the case carefully. Student need to relate the discussion in the pages 86-88 of The Manager’s Good Study Guide. Identify the advantages and challenges of working with others in a technology mediated environment. Use of E-library is rewarded with higher grades.
Question 2.
Use your e-libraryand search to find three articles that discuss techniques for group work. Integrate the ideas derived from the articles. Write an essay on “Techniques for Group work”.
Question 3
Choose a local organization of your choice. Meet 5 employees. Interview them, in order to find out the uses and experiences of peer relationship as a strategy for learning at work
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